In 2018, our most popular blogs all had one common theme: people. The “winners” this year feature female executives changing the industry, our own efforts to promote women in banking, and teaching financial institutions how to better serve their people.

In a year of political and economic change, it makes sense financial institutions want to get back to basics, like learning who their customers are and how to delight and engage them.

The Most Powerful Women in Banking

Our sponsorship of the American Banker “Most Powerful Women in Banking” event was one of the highlights of our year.

4 Women in Banking Transforming the Industry

This article was so well received we’re going to continue highlighting more amazing women in the industry in 2019. Stay tuned!

Banking Customer Acquisition: The Secrets That Could Move Your ROI

Speaking of basics; these banking customer acquisition secrets aren’t really “secrets” at all. They’re just useful best practices many forget in their quest for bigger and better.

Four Reasons to Show Checks – and Check Writers –Some Love (+ Four Ways to Do It!)

Contrary to conventional wisdom, the majority of consumers still use checks. Not only are checks important to account holders, check writers are critical to the bottom line of a financial institution. Show them the attention they deserve using the tips in this blog.

Want to Keep Millennials from Switching Banks? You’ll Have to Sweeten the Deal

It isn’t enough to reward millennials for loyalty, you have to reward them in a way that connects with their values. In this blog, we explain how financial institutions can better reward their millennial customers and capture their attention – and their business.

Honorable Mentions

It’s in the Cards – Our new monthly Vlog series featuring Card Services Sales Engineers Paulette Courtney and Mike Schultz. Check back for more episodes in 2019!

Rachel Sets the Rules – Do you know Rachel? Do you know her rules for deposit and household acquisition? If not, you’re missing out.

The Changing Role of the Contact Center and What I’ve Learned Over the Last 25 Years – We love showcasing our leadership. To celebrate 25 years with the company we sat down with Terri Panhans, Vice President of Contact Center Solutions, and created a video of her biggest lessons after decades in the industry.

P.S. To see the most popular blogs from 2017, click here.