Take Care When Labeling Email Recipients
The challenge of delivering properly formatted emails to recipients on mobile devices has prompted a great deal of discussion...
Local Search: An Overlooked Digital Strategy for Effective Lead Generation (Part 2)
In Part 1 of our post on local search, we talked about how a digital, local search solution would...
Please Stand By…Important Web Video Ad Coming to a TV Near You
According to eMarketer, marketers will spend $4.14 billon on online video ads this year. That number is more than...
Managing Emails in a Distributed Network – A Case Study
Managing email in a distributed marketing environment typically requires a more robust system, one that can handle messages being...
Make Your Emails Fine, Not a Source of One
The affordability of email in comparison to other channels has long made it a preferred choice among organizations looking...
What Does The Standard Privacy Notice in an Email Look Like?
The Gramm-Leach-Bliley Act (the “GLBA”) requires financial institutions to protect themselves against unauthorized access, anticipate security risks, and safeguard...
So You’re Thinking about Producing Some Videos…
We’re in the final stages of wrapping up a 45 second video testimonial for a large financial institution and...
Are Monsters Lurking In Your List? (part 2 of 2)
Last week we went over the different types of monsters that may be lying low in your lists. Specifically,...