The Critical Mailbox Moment
Mailboxes and inboxes are where your direct marketing offer flies or dies. The consumer decides then and there to...
Some much needed relief for overworked marketers
"Let's be honest. Financial institution marketers have it rough. They're being squeezed from all sides, being asked to do...
Direct Mail Remains Vital to Bank Marketing
Despite an ongoing shift in U.S. consumer age demographics and a proliferation of electronic media channels, direct mail continues...
10 Creative Best Practices to Boost Your Equity Lending Marketing
Learn how to develop targeted, compelling creative for all your equity loan marketing efforts. Presented by Harland Clarke
Coordinated Marketing Program Creates Huge Response for Credit Union
A credit union with more than 100,000 members and nearly $1 billion in assets wanted to grow its loan...
Shopper Alert™ Delivers Remarkable 1,545% Return on Marketing Investment
A regional bank with more than $10 billion in assets and 200+ branches, was interested in expanding its lending...
Credit Union Reaps Millions in New Loans with Shopper Alert™ Program
Headquartered in Bridgewater, New Jersey, Financial Resources Federal Credit Union — formerly the Ethicon Employees Federal Credit Union and...
Shopper Alert™ Program Generates Millions in New Loans
For 123 years, First Financial Bank has served the financial needs of generations of families, professionals and business owners....