Deposit AcquisitionThree Ways to Attract Checking Account HoldersBlogDECEMBER 22, 2016Financial institutions need a strategy that identifies the best checking prospects, successfully targets them, and captures their attention with...
Deposit AcquisitionDoes Your Checking Account Come in Vanilla?BlogDECEMBER 15, 2016When it comes to promoting checking accounts, it’s imperative first to get consumers in the door. Once they’re in,...
Deposit AcquisitionGet With the Program: Millennials Love RewardsBlogDECEMBER 6, 2016Rewards programs appeal to many consumers — as long as they are being promoted. The old saying “out of...
Deposit AcquisitionSix Reasons Consumers Open New Checking AccountsBlogNOVEMBER 29, 2016Several factors impact a consumer’s decision to open a new checking account. In fact, the decision process varies as...
Deposit AcquisitionMaking Millennials Your BAHF (Best Account Holders Forever)BlogNOVEMBER 22, 2016Think Millennials are only mobile or digitally focused? Think again. They still like quick access to their cash. They...
Deposit AcquisitionReaching the unreachableBlogOCTOBER 11, 2016Acquisition solutions can help banks and credit unions target customers in a specific location to meet product and CRA...
Customer EngagementUsing Direct Mail? If Not, That’s a Big Red Flag.BlogJULY 18, 2016Once considered on its way out, direct mail is again relevant – serving as an essential component of successful...
Customer EngagementThe Critical Mailbox MomentBlogJUNE 16, 2016Mailboxes and inboxes are where your direct marketing offer flies or dies. The consumer decides then and there to...