Checking Accounts | Harland Clarke

Highly Profitable Multi-Wave Acquisition Campaign Delivers $56M Total Balances and 2,728% ROMI

Case StudyJANUARY 9, 2020

Seeking to rebound from a disastrously unprofitable household acquisition campaign, a Southeast financial institution experienced a complete reversal of...

Gen XY Stands Out in Targeted Checking Acquisition – 334% ROMI Overall

Case StudyJANUARY 8, 2020

A large, regional bank sought to improve its checking acquisition program. Using Harland Clarke’s Acquisition Accelerator®, it focused on...

Multi-Wave Household Acquisition Campaign Results in 340% ROMI

Case StudyFEBRUARY 26, 2019

A 19-branch Southeastern financial institution serving more than 120,000 customers with assets of $1.4 billion sought to obtain new...

Episode 5: Rachel Sets the Rules: Not “Either Or” But “Both And”

Blog, VideoOCTOBER 9, 2018

One indication of this is the rise of location services and store locators on mobile devices. Consumers are using...

Millennials Are Still Using Checks – Here’s Why

BlogOCTOBER 4, 2018

As it turns out, the theory millennials prefer tech to traditional payments like checks and cash couldn’t be more...

Episode 4: Rachel Sets the Rules: Why It’s Important to “Know Thyself”

Blog, VideoAUGUST 22, 2018

Until these questions are answered, it’s fruitless to start acquiring new account holders. In fact, it can be counterproductive....

For Lenders: Investment in Online is Good; Investment in Mobile is Even Better

BlogAUGUST 14, 2018

Borrowers increasingly expect to interact digitally, and that includes receiving and responding to loan offers via multiple channels. Some...

Episode 3: Finding Mr. and Ms. Right [When it Comes to Household Acquisition]

Blog, VideoJULY 31, 2018

We’re all familiar with the concept of Mr. and Ms. Right from a romantic perspective…but what about Mr. or...

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Tag: Checking Accounts