AcquisitionDeposit AcquisitionEpisode 7: Millennials: Who Are They? What Do They Want? Why Are They So Important?Blog, VideoOCTOBER 19, 2018Millennials, millennials, millennials. If you’re like me, you can’t receive an email, read an article, or view a webcast...
AcquisitionDeposit AcquisitionEpisode 6: Rachel Sets the Rules: Correct, Complete and Current — The Trifecta of Online SearchBlog, VideoOCTOBER 17, 2018The success of your bank or credit union depends on consumers finding their way to your front door —...
AcquisitionDeposit AcquisitionEpisode 5: Rachel Sets the Rules: Not “Either Or” But “Both And”Blog, VideoOCTOBER 9, 2018One indication of this is the rise of location services and store locators on mobile devices. Consumers are using...
AcquisitionDeposit AcquisitionEpisode 4: Rachel Sets the Rules: Why It’s Important to “Know Thyself”Blog, VideoAUGUST 22, 2018Until these questions are answered, it’s fruitless to start acquiring new account holders. In fact, it can be counterproductive....
AcquisitionDeposit AcquisitionEpisode 3: Finding Mr. and Ms. Right [When it Comes to Household Acquisition]Blog, VideoJULY 31, 2018We’re all familiar with the concept of Mr. and Ms. Right from a romantic perspective…but what about Mr. or...
AcquisitionDeposit AcquisitionEpisode 1 and 2: Rachel Sets the Rules: Here’s What to Do When Organic Growth StopsBlog, VideoJUNE 28, 2018With competition heating up, it may be time to put some real marketing calories toward your institution’s growth.
AcquisitionDeposit AcquisitionFrom Amazon Effect to Amazon Invasion — Is Disruption Imminent?BlogMAY 31, 2018Maybe you’ve heard the news that Amazon® is considering offering a checking account with a monthly fee of $5...
AcquisitionDeposit AcquisitionBanking Customer Acquisition: The Secrets That Could Move Your ROIBlogFEBRUARY 20, 2018As the market for financial products grows larger each day, how can banks unlock their true potential and turn...