Email Marketing Benchmark Report 2016
Email continues to be a powerful channel for financial institutions as recipients demonstrated a willingness to receive and engage...
Account Holder Insights That Unlock Greater Profit Potential
Learn how getting real, practical insights gathered from your own data and industry benchmarks can help you develop a...
What Do You Really Know? How Financial Service Marketers Can Win Using Better Data
According to The Fournaise Group, “Eighty percent of CEOs admit they do not really trust and are not very...
Account Holder Insights That Unlock Greater Profit Potential
Learn how Harland Clarke’s Opportunity Analysis provides additional insight into your account holder base to help create a high-performing...
The Value of Internal Benchmarks and Trending vs. External Benchmarks
<Recent analysis of a general customer loyalty survey for a community bank and telephone debrief of the results. This...
Advanced Strategies for Financial Industry Email Marketers
If you are an experienced email marketer, learn how incorporating best practices can improve your email marketing efforts and...