Finding Success With the Disrupted Consumer
Changed by the pandemic, consumers are evaluating which service relationships provide value, and which to leave behind in their...
The Importance of Digital Customer Engagement – NOW, More Than Ever
Unexpected events have prompted consumers to evaluate which service relationships truly provide value to them — and which they’ll...
Turnkey Multi-Product Loan Marketing Solution Quickly Attracts Thousands of New Loans
A credit union used AcquisitionCX™ to successfully overcome the challenge of selling another loan to members who come to the...
Turnkey Trigger-Based Solution Delivers Mortgage and Auto Loan Hot Leads to Bank’s Front Door
A portfolio analysis revealed missed mortgage loan cross-sell opportunities for First American Bank. AcquisitionCX™ monitored three main credit bureaus...
What Does The Recent Fed Rate Change Mean For Mortgages?
Public uncertainty has created an opportunity you should not miss Fear, uncertainty and oil price wars have driven wave...
What’s Trending in Lending, Episode 1: Home Equity
After reaching a near 10-year high most financial institutions are experiencing a drastic drop in origination of new home...
What’s Trending in Lending, Episode 4: How to Market to Today’s New Consumer
Consumers today are financially savvy and have a wide range of options when it comes to choosing a lender....
Generational Borrowing Habits: The Skinny on Boomers, Gen X, Millennials, and iGen
The traditional life-stage model has been very useful for financial institutions and their marketers. But recent research suggests that...