Jeb Cashin
Vice President, Marketing Technologies
Harland Clarke
Recent Articles View All
What’s Trending in Lending, Episode 1: Home Equity
After reaching a near 10-year high most financial institutions are experiencing a drastic drop in origination of new home...
Episode 11 – Rachel Sets the Rules: Brand Awareness – Perception vs Reality
The customer experience begins and ends at the same place – your brand – where perception is reality. In...
Episode 10 – Rachel Sets the Rules: 5 Rules for Planning Your Marketing Spend
Before you spend your first marketing dollar, learn Director of Engagement Solutions Rachel Scheuerman’s five rules to follow to...
Episode 9 – Rachel Sets the Rules: 5 Things to Consider Before Choosing A Voice of the Customer Provider
Director of Engagement Solutions, Rachel Scheuerman, shares why the lost art of listening is so important to customer satisfaction....
It’s in the Cards – Episode 8, Reason #1: “The Cost Is Too High.”
“It’s in the Cards” is a monthly video series from Harland Clarke. Co-Hosted by Paulette Courtney and Mike Schultz,...
What’s Trending in Lending, Episode 2: Interest Rates
For the past decade financial institutions have not experienced a rising rate environment, until now. How is your marketing...
Mobile Check Deposit – Why The World Needs More Mikeys
Remember Mikey? The five-year-old from the LIFE cereal commercial who made his bones in advertising by bravely trying a...
It’s in the Cards, Episode 7: Speaking to Younger Consumers
In the seventh episode, we discuss Generation Z and the importance of having attractive products that speak to younger...