Twenty plus years of progressively responsible experience in Direct Marketing, Strategic Planning, Product Management, Vendor Management, Retail Communications, Project Management, Advertising Agency Relations, Supervision and Promotions in the financial services, retail and automotive industries. Demonstrated success in creating business cases to sell ideas, managing, inspiring organizational change and enhancing organizational communication practices.
Specialties: Customer Lifecycle Optimization, Communications, Business Case Development, Project Management, Staff Development, Direct Marketing, Annual Planning, Supervision, Vendor Management, Advertising Agency Relations, Media Buying, Product Management, RFP Response Development
