Understanding Statistical Significance and Response Rates
One of the most important issues when conducting survey research is to determine the number of returned survey responses...
I am a passionate researcher and consultant who strategically develops delightful customer experiences, sound business development practices and continued organizational growth through a psychoanalytical lens. As a psychologist, I bring a unique blend of knowledge, insight and understanding to the diverse challenges facing businesses and organizations.
Posts by Margaret Henry, Ph.D.
Survey Question Design Part II – The Good, Bad and Ugly
As a continuation of the previous article, “Survey Question Design: The Good, Bad and Ugly,” this article addresses the...
Making The Most Of Your Advocates
In a previous article, “Advocacy: The Third Step of the Customer Engagement Triad,” the importance of developing and promoting...