I am a passionate researcher and consultant who strategically develops delightful customer experiences, sound business development practices and continued organizational growth through a psychoanalytical lens. As a psychologist, I bring a unique blend of knowledge, insight and understanding to the diverse challenges facing businesses and organizations.
Posts by Margaret Henry, Ph.D.
Understanding Statistical Significance and Response Rates
One of the most important issues when conducting survey research is to determine the number of returned survey responses...
Survey Question Design Part II – The Good, Bad and Ugly
As a continuation of the previous article, “Survey Question Design: The Good, Bad and Ugly,” this article addresses the...
Making The Most Of Your Advocates
In a previous article, “Advocacy: The Third Step of the Customer Engagement Triad,” the importance of developing and promoting...