March Madness & Digital Conversions: Creating Success from Chaos
The Big Dance serves as a magnificently chaotic metaphor for an event that every financial institution inevitably enters with...
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3 Misconceptions About Digital Banking Conversions
The other large misconception is that a conversion is temporary. While this may be true – in theory – the effects of a bad or mishandled conversion can last far longer than the conversion itself.
Planning an Online or Mobile Conversion? Here’s How Many Times You Need to Tell Your Customers About It
If you’re navigating the digital conversion waters for the first time, you may be uncertain as to how often your institution should communicate about the change itself. The short answer...
5 Trends Impacting Your Contact Center in 2017
By pairing data from the recently published BAI Retail Banking Outlook survey, and Harland Clarke’s personal data from years servicing the financial industry, we’ve compiled the following 5 trends to be aware of in 2017. Is your financial institution (and contact center) sufficiently prepared? Read on.
Three Lessons from Retailers for Institutions Seeking to Better Their Customer Experience
The battle for customer loyalty isn’t just about digital vs. brick-and-mortar; it’s about customer engagement and delight. Perhaps unsurprisingly,...
Webcast: 5 Banking Trends for 2019: How Institutions Can Survive and Thrive in the Era of Customer Engagement
In this webcast, you’ll learn 5 important trends and opportunities for 2019 as well as how to outsmart, outreach...
Voice of the Customer Program Results in New Accounts, Deposit Growth, and Increased Wallet Share
BrandBank named their superior service initiative “Brand Strong” and their rallying cry of “Brand Strong, All Day Long!” voiced...
Voice of the Customer Helps Bank Deliver Best-In-Class Service “All Day Long!”
BrandBank named their superior service initiative “Brand Strong” and their rallying cry of “Brand Strong, All Day Long!” voiced...
BrandBank (Now Renasant Bank): Voice of the Customer
BrandBank (now Renasant Bank) named their superior service initiative “Brand Strong” and their rallying cry of “Brand Strong, All...
Voice of the Customer Program Results in New Accounts, Deposit Growth, and Increased Wallet Share
BrandBank named their superior service initiative “Brand Strong” and their rallying cry of “Brand Strong, All Day Long!” voiced...
Voice of the Customer Helps Bank Deliver Best-In-Class Service “All Day Long!”
BrandBank named their superior service initiative “Brand Strong” and their rallying cry of “Brand Strong, All Day Long!” voiced...
4 Data Myths Debunked
In 2018, many marketers realize the power data can have when it comes to optimizing marketing efforts. Still, many...
A (Fictional) Day in the Life of a Banking Data “Supermodeler”
Despite what you may think, the life of a marketing data “supermodeler” isn’t all glitzy lunches, dedicated printers, and...