Insight Center Resources

Industry knowledge to help you grow your business

The THREE PILLARS of Successful Branded Engagement Strategies

Properly managed, Custom-branded promotional products offer a unique opportunity to make powerful and lasting emotional connections with employees, customers, members and prospects as well as add breadth, strength and depth of awareness to your brand.

Nearly 70% of brands consider promotional products mostly or always effective in achieving marketing goals

Successful companies follow a proven three-pronged branded engagement strategy that focuses on:

  • Brand Control
  • Brand Identity
  • Brand Security

Download the white paper to learn more about The Three Pillars of Branded Engagement.

Source: 2019 Consumer Study, PPAI Research