"What sets Millennials apart is what they don’t want. Let me explain..."
There’s a right way and a wrong way to mystery shop a financial institution. First, the WRONG way: Recently, a colleague shared a story about his bank being visited by...
Maybe you’ve heard the news that Amazon® is considering offering a checking account with a monthly fee of $5 to $10. No big deal, right? They’ll even throw in cell phone protection, ID theft protection, roadside assistance, and more. Got your attention? It should. It certainly has the attention of your account holders.