Not Preparing for iGen Now? Big Mistake
iGen’s (aka Generation Z) relationship with technology, combined with the expectations this relationship has fostered, poses big challenges for financial institutions …
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Deriving value from big data is often the most difficult of the five V’s. After all, having thousands of lines of data is pointless unless you use them for something purposeful, such as measuring marketing efficacy or improving compliance programs.
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Mobile banking is no longer just for Millennials and Gen Z. In fact, recent findings indicate that well over 50 percent of consumers under age 54 consider mobile deposit to be a “must have” or “nice to have” feature.