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Insight Center Community Bank

Industry knowledge to help you grow your business

Who is likely to change PFI?

Join this 10 minute slidecast as Stephen Nikitas, Harland Clarke senior strategy director, explores consumer trends on willingness to switch their Primary Financial Institution (PFI). Stephen provides tips on how these trends might affect your acquisition strategy. Segments analyzed include young adults, smart phone and tablet users, and those using mobile banking.

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