A regional bank with more than $10 billion in assets and 200+ branches, was interested in expanding its lending relationships with account holders. The Shopper Alert program generated nearly $46 million in loan balances in the first nine months. The program drove an impressive 7.21% response rate, and a 1,545% return on marketing investment (ROMI).
RelatedGet notified when your account holders are shopping for loans. Learn more about Shopper Alert™ below.Michele Stevens describes using a variety of Harland Clarke Marketing Services including Opportunity Analysis, Onboarding, Shopper Alert™ and Loan...Tara Smith of Orion FCU describes using Harland Clarke loan acquisition programs including Shopper Alert and Refi Genius.