Insight Center

Industry knowledge to help you grow your business

Make Your Emails Fine, Not a Source of One

The affordability of email in comparison to other channels has long made it a preferred choice among organizations looking to communicate with their audience. However, as affordable as email can be, it is also a channel that must be respected in light of federal regulations designed to prevent abuse and/or misuse. Failure to do so can severely undermine the cost-effectiveness that helps make email so attractive.

View article
on HCD blog