Federally mandated guidelines and regulations have impacted the economics, value propositions and incentives associated with DDAs, causing financial institutions to re-evaluate DDA products and positioning. Discover how check-based solutions should remain an important part of the payments value chain.Download PDF
The key to beating the competition in a fluctuating banking is to create a new core account holder base, while still maintaining strong relationships with traditional account holders.
Technology-based and data-driven acquisition tools may be the right turnkey solution for financial institution marketers wanting more efficient and effective ways to maintain branch performance and relevance in today’s dynamic environment.
In a year of political and economic change, it makes sense financial institutions want to get back to basics, like learning who their customers are and how to delight and engage them.