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Nine Reasons to Step Up Acquisition and Retention Marketing

Do you know how account holders’ checking behaviors affect long-term revenue potential? Checking accounts serve as the anchoring relationship for most financial institutions. Findings from this industry survey offer timely statistics and ideas on how to acquire new, more active customers while expanding existing financial relationships

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Harland Clarke Corp. is a leading provider of best-in-class integrated payment solutions and marketing services, serving multiple industries including financial services, retail, healthcare, insurance, and telecommunications.

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